IPL identify sponsors and their year-wise charge from 2008 to 2024
Since its inception in 2008, the Indian Premier League (IPL) has no longer simplest been a cricketing extravaganza but additionally a platform that pulls manufacturers having a look to exhibit their services and products to tens of millions of audience international. The IPL’s attract extends a long way past the cricketing fraternity, drawing in audiences from numerous demographics and geographies. Its glitzy opening ceremonies, famous person endorsements, and pulsating suits have remodeled cricket right into a spectacle that transcends the limits of the game.
Additionally, the league’s international enchantment has attracted top-notch sponsors, resulting in profitable offers that experience additional reinforced its stature as a premier carrying tournament. Probably the most coveted spots within the IPL is the identify sponsorship, the place manufacturers compete to affiliate themselves with some of the most-watched cricket leagues globally. On that notice, let’s check out the adventure of IPL identify sponsors and their year-wise charges from 2008 to 2024.
1. DLF (2008-2012) – INR 40 crore
A distinguished actual property corporate based totally in Gurugram, DLF kicked off the IPL adventure as its first identify sponsor. Securing a four-year deal for INR 40 crores, DLF set the benchmark for long run identify sponsorships within the league. Based via Chaudhary Raghvendra Singh in 1946, DLF’s affiliation with the IPL added grandeur to the match’s inaugural years.
2. Pepsi (2013-2015) – INR 79.2 crore
In 2013, Pepsi, an international large within the comfortable drink trade, took over the reins because the identify sponsor, signing a profitable five-year deal value INR 396 crores. Alternatively, the partnership used to be minimize quick because of a corruption scandal that shook the match in 2015, main Pepsi to withdraw its title upfront.
3. VIVO (2016-2017) – INR 100 crore
Following Pepsi’s go out, Chinese language cell producer VIVO stepped in because the identify sponsor for the 2016 season, paying INR 100 crores in step with 12 months. The affiliation used to be prolonged for some other 12 months, showcasing VIVO’s dedication to the IPL and its rising recognition.
4. VIVO (2018-2019) – INR 439.8 crore
VIVO’s dedication to the IPL grew more potent as they renewed their contract for the 2018 and 2019 seasons, allotting a staggering INR 440 crores in step with 12 months. Alternatively, the partnership hit a roadblock amidst escalating tensions between India and China, main VIVO to withdraw from the 2020 season.
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5. Dream11 (2020) – INR 222 crore
Amidst demanding situations posed via VIVO’s withdrawal, fable sports activities platform Dream11 stepped in because the identify sponsor for the 2020 season, sealing a deal value INR 222 crores. In spite of being part the quantity of VIVO’s deal, Dream11’s affiliation introduced steadiness to the match throughout unsure instances.
6. VIVO (2021) – INR 440 crore
Coming round again in 2021, VIVO reaffirmed its dedication to the IPL, paying a hefty sum of INR 440 crores for the identify sponsorship rights. The transfer signalled VIVO’s self assurance within the league’s doable as a premier carrying tournament.
7. TATA Workforce (2022-2023) – INR 670 crore
In 2022, the TATA Workforce, India’s greatest industrial conglomerate, entered the scene because the IPL’s identify sponsor, securing a two-year deal value INR 670 crores. The partnership highlighted TATA’s numerous trade pursuits and its alignment with India’s most-watched cricketing extravaganza.
8. TATA Workforce (2024) – INR 2500 crore
In a groundbreaking transfer, the TATA Workforce as soon as once more secured the identify sponsorship rights for the IPL, this time for a five-year length from 2024 to 2028, in a record-breaking deal value INR 2500 crores. This marked the highest-ever sponsorship quantity within the historical past of the league, underscoring the IPL’s stature as a premier carrying tournament and the TATA Workforce’s dedication to its expansion and good fortune.
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